Analytics

The 4 Things to Focus on for Your Website

So you just launched your new website. Great! Now what?You may think you’re done. You’d be wrong. There are four things you should regularly focus on (or have someone do it for you) for your website in order to keep it happy and healthy — making sure it accurately and effectively represents you and your …

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The WordPress PlugIns I Recommend

If I am redesigning my site, setting up a new site for a client, or inheriting a site from a new client for ongoing management, there are a select few WordPress Plugins that are my go-to for performance, security and functionality. No matter the size of website, if you have multiple pages and multiple menus, …

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website audit checklist

Does Your Website Pass The Test?

Having a website is not enough these days. You must keep an eye on it’s performance and regularly check to see if it’s giving you the return on investment you’re expecting. There are four areas to focus on to make sure your site is set up to optimal conversions: Offer Call to Action Form Trust Visual Hierarchy …

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Google Analytics Reports You Should Be Paying Attention To

You have a website — great! — but are you tracking visitors and their behavior on your website? You should be, since having a website is sort of pointless unless you know how well it is or isn’t performing. Installing Google Analytics (free, by the way) on your website will give you more information than …

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