Is Cold Emailing Legal?

I was recently asked by a colleague if buying email addresses from a third party was legal and/or ethical to do when trying to grow an list for email campaigns. She has a client that is targeting a specific market vertical, and rather than trying other avenues for growing their email subscriber list, they found […]

The WordPress PlugIns I Recommend

If I am redesigning my site, setting up a new site for a client, or inheriting a site from a new client for ongoing management, there are a select few WordPress Plugins that are my go-to for performance, security and functionality. No matter the size of website, if you have multiple pages and multiple menus, […]

The Eleven Commandments of E-mail

I’m not sure who originally wrote this, so my apologies if it’s you and I didn’t ask to re-post it. Use email only when it’s the most efficient channel for your need. Never print your email. Send nothing over email that must be error-free. Never delete names from your address book. Never forward chain email. […]